Moldova’s still wine exports fell 18% in the first seven months of 2026

Revenue declined 11% as the average export value rose to $1.45 a liter, softening the hit from weaker shipments

2026-08-27

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Moldova’s still wine exports fell 18% in the first seven months of 2026

Moldova exported 47.8 million liters of still wine worth $69.5 million in the first seven months of 2026, a sharp drop in volume from a year earlier but with a higher average value per liter that softened the hit to revenue.

Data presented at the National Wine Conference on August 26 and cited by Logos Press, based on figures from the National Office of Vine and Wine and customs authorities, show that still wine shipments fell by about 10.5 million liters from the comparable level a year earlier. Based on the reported percentage changes, that means exports were down about 18% in volume from roughly 58.3 million liters in the same period of the previous year.

The decline in dollar revenue was smaller. Export value fell by about $8.6 million, or 11%, from an estimated $78.1 million to $69.5 million between January and July. The gap between the drop in physical shipments and the smaller decline in sales value points to stronger prices, a more favorable product mix, or both.

Using the reported totals, the average export value for still wine rose to about $1.45 per liter in the January-July period, up from about $1.34 per liter a year earlier. That is an increase of roughly 8.5%.

The figures show a clear split in Moldova’s still wine trade this year. Producers sold less wine abroad by volume, but they earned more per liter on average. That change helped limit the fall in total export earnings even as shipments weakened.

The current market coverage cited alongside the data said the average export price increased by 8% for bottled wine and by 11% for bulk wine and sparkling wine. Those price gains help explain why revenue held up better than volume, although the still wine figures in this report were isolated so they would not be mixed with other categories such as brandy or Divin.

Europe remained the main destination by value for Moldova’s wine sector more broadly. According to the same coverage, European markets accounted for 61% of the value of vitivinicultural products exported during the period. That regional concentration matters because pricing power and product positioning in Europe can have a large effect on the country’s overall export performance.

The reported numbers cover still wine only and refer to exports measured in liters and U.S. dollars from January through July 2026. The comparison with the previous year is based on calculations from rounded percentage changes, not on a separately published detailed year-earlier table. That means the reconstructed 2025 levels are approximate.

The source also noted that the underlying table was originally released on August 19 and that the current publication does not represent a new statistical update. Instead, the latest attention on the figures comes from their presentation at the national conference and from the contrast they show between falling export volume and rising unit value.

For Moldova’s wine industry, that contrast is significant. A decline of 10.5 million liters in still wine exports is substantial for a country where wine remains an important agricultural and export sector. At the same time, the increase in value per liter suggests exporters were able to move higher-priced products, obtain better prices in key markets, or reduce lower-value sales more than premium ones.

The figures do not by themselves explain why shipment volumes fell. They show the outcome, not the cause. Changes in demand, harvest-related supply factors, logistics, competition, and market strategy could all affect export volumes. What is clear from the January-July data is that the price or mix effect was strong enough to keep the drop in export earnings well below the fall in liters shipped.

That pattern will be closely watched by producers and traders because it can signal a shift in how Moldovan wine is positioned abroad. If lower volumes are paired with firmer pricing, exporters may be protecting margins better than the headline volume decline suggests. But the data also show that stronger unit values did not fully offset the loss in physical exports, leaving total still wine revenue below last year’s level.

The still wine results are likely to remain a focal point for the sector because they offer a more precise picture of trade performance than broader aggregates that combine multiple product categories. By separating still wine from spirits and other wine-related products, the data make it easier to see the scale of the volume decline and the extent of the improvement in average export value.

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