China’s wine export value jumped 140.24% in the first nine months of 2026

China’s wine exports rose far faster in value than in volume in the first nine months of 2026, according to figures published on Tuesday, November 3, by Huaxia Jiubao and reproduced by Sina.

The report said China exported 3.6 million liters of wine worth $102 million from January through September. Compared with the same period of 2025, export volume increased 10.08%, while export value climbed 140.24%.

The gap between those two growth rates suggests that the increase in revenue came mainly from a much higher average value per liter rather than from a large rise in shipments. Based on the rounded totals published in the report, China exported about 330,000 more liters than in the same period of 2025, while export revenue increased by roughly $59.5 million.

Those totals imply that the average export value rose from about $13.0 per liter in the first nine months of 2025 to about $28.3 per liter in the same period of 2026, an increase of about 118%. The calculation is based on rounded figures, so the exact change may differ slightly from the published growth rates.

Huaxia Jiubao identified a Chinese agricultural and food trade chamber as the source of the balance and published separate figures for wine exports. The report did not provide a breakdown by destination market, wine category or price segment, making it difficult to determine why the average value rose so sharply.

The available data also did not show how much of the increase reflected higher prices, a shift toward more expensive wines, changes in export destinations or exchange-rate effects. The figures also did not distinguish between wine produced in China and possible reexports.

Even with those limits, the numbers point to a clear change in the export profile. A 10.08% rise in volume is modest for a trade flow that reached only 3.6 million liters over nine months. A 140.24% increase in value over the same period indicates that the composition or pricing of exports changed much more than the physical scale of shipments.

That matters because export performance is often judged by headline revenue, but in this case the value growth appears to have been driven mainly by what China sold, where it sold it or at what price, rather than by a broad expansion in the amount of wine shipped abroad. Without more detailed customs data, it is not possible to say which of those factors played the biggest role.

The figures cover exports to all destinations. No country-by-country detail was included in the published report, and no monthly breakdown was provided in the summary carried by Sina.