Germany Hosts First Global Conference on Dealcoholized Wine and Spirits in 2026

The first international conference dedicated to the dealcoholization of wine and spirits, NoLoCon, will take place on April 23 and 24, 2026, in Dietzenbach near Frankfurt am Main, Germany. The event is organized by Erbslöh Geisenheim GmbH, a company known for its research and consulting in the field of beverage dealcoholization. Sebastian Bausinger, a representative of Erbslöh Geisenheim, explained that the idea for the conference came from the growing demand for alcohol-free products and the need for more efficient knowledge exchange among professionals.

Bausinger said that Erbslöh Geisenheim has been working on dealcoholization for years, both in research and in advising clients. He noted that interest in alcohol-free beverages has increased significantly, with more producers and consumers seeking alternatives to traditional alcoholic drinks. According to Bausinger, organizing a dedicated conference was a logical next step to bring together key players from all areas of the industry.

NoLoCon will cover a wide range of topics related to the success of no- and low-alcohol (NoLo) products. The program includes sessions on scientific research, cellar management, equipment engineering, marketing strategies, legal issues, and current market trends. Attendees will also have the opportunity to participate in tastings that provide an overview of available products on the market. A panel discussion will offer different perspectives on dealcoholization, aiming to give participants a comprehensive understanding of the sector.

Networking is another important aspect of NoLoCon. Bausinger emphasized that the event is designed to help participants connect with others who are involved in developing or marketing alcohol-free products. This could be especially useful for companies looking to start new projects or expand into new business areas.

The conference is open to a broad audience, including wineries, beverage producers, equipment manufacturers, retailers, scientists, consultants, start-ups, hospitality professionals, and media representatives. Bausinger highlighted that NoLoCon is particularly relevant for businesses already working on NoLo projects or those interested in entering this growing market segment.

To accommodate international guests, simultaneous translation will be available in English, French, and Spanish. The event will be held at the Sonnenhof Hotel in Dietzenbach. Detailed information about the program and online ticket booking can be found on the organizer’s website.

The rise in demand for alcohol-free products reflects changing consumer preferences worldwide. Industry experts say that health concerns and lifestyle changes are driving more people to seek out alternatives to traditional alcoholic beverages. Market data shows that sales of no- and low-alcohol drinks have grown steadily over recent years. Producers are responding by investing in new technologies and product development to meet this demand.

Erbslöh Geisenheim’s decision to launch NoLoCon comes at a time when many companies are exploring ways to innovate within the beverage sector. The conference aims to provide a platform for sharing expertise and fostering collaboration across different parts of the industry. Organizers expect participants from various countries and sectors to attend.

As interest in alcohol-free options continues to grow, events like NoLoCon may play an important role in shaping the future of wine and spirits production. By bringing together researchers, producers, marketers, and other stakeholders, the conference seeks to support ongoing innovation and help businesses adapt to evolving consumer needs.