Ron Diplomático and Woodford Reserve Bring Global Twist to Old Fashioned Week in Over 100 Countries

Ron Diplomático is marking Old Fashioned Week with a special collaboration alongside SIPS, joining bars and spirit brands worldwide in celebrating the iconic cocktail. The event, which takes place annually, pays tribute to the Old Fashioned, a drink that has remained popular since its creation in 1806. The classic recipe—spirit, sugar, and bitters—has endured for generations and continues to inspire new interpretations.

This year, Brown Forman is highlighting two super-premium spirits for the occasion: Ron Diplomático from Venezuela and Woodford Reserve Bourbon Whiskey from Kentucky. Both brands are offering their own takes on the Old Fashioned, aiming to showcase the versatility and depth of the cocktail.

Ron Diplomático’s version of the Old Fashioned uses its rich and velvety rum as the base. The rum’s profile features notes of molasses, toffee, and tropical fruits, which add a contemporary layer of sweetness and complexity to the traditional formula. The result is a cocktail that maintains the structure of the original but introduces a smoother and more sophisticated character. This approach is designed to appeal to both classic cocktail enthusiasts and those seeking new flavors.

Woodford Reserve, on the other hand, stays closer to tradition with its robust and spiced bourbon. The whiskey’s aromatic complexity provides a strong foundation for the Old Fashioned, enhancing the drink’s signature balance of spirit and bitters. By focusing on craftsmanship and heritage, Woodford Reserve aims to honor the history of one of the world’s most recognized cocktails.

The collaboration between Ron Diplomático and SIPS brings together bartenders from different countries who will serve these special versions throughout Old Fashioned Week. Participating bars are located in major cities across Europe, North America, and Latin America. Guests can experience both interpretations side by side, exploring how different spirits influence the taste and character of the same cocktail.

Ron Diplomático is distributed in over 100 countries and is known as one of Venezuela’s most awarded rums. In 2018, it became the first rum to win Wine Enthusiast’s “Spirit Brand of the Year.” The brand credits its success to a team of master blenders who focus on creating unique and complex rums. Its product range includes Planas, Mantuano, Reserva Exclusiva, Single Vintage, and Ambassador.

Old Fashioned Week continues to grow each year as more bars join in celebrating this classic drink. For Ron Diplomático and Woodford Reserve, it is an opportunity to connect with cocktail lovers around the world while highlighting their commitment to quality spirits and creative mixology.