Vinatis strengthens leadership in European online wine market with Castel Group partnership

Vinatis, a company founded in 2002 on the shores of Lake Annecy in France, has established itself as a major player in the online wine market across Europe. The business began as a project between two friends who shared a passion for wine. Over the past two decades, Vinatis has grown to become the leading online retailer of wines, champagnes, and spirits in France and one of the most significant companies in this sector throughout Europe.

In 2022, Vinatis joined the Castel Group, a global leader in alcoholic beverage distribution. Castel is recognized as the top wine market player in both France and Europe and ranks third worldwide. This partnership has further strengthened Vinatis’s position in the industry and supported its ongoing expansion.

The company operates from its headquarters in Annecy-le-Vieux, where it manages all core activities including tastings, logistics, marketing, and customer service. Vinatis offers more than 6,000 products sourced from 1,200 winemakers and partner wineries. Its catalog covers over 500 appellations from 30 countries, making it one of the most comprehensive selections available online for wines, champagnes, and spirits.

In 2020, during the height of the global health crisis, Vinatis launched a dedicated online store for Spain. Jean-Michel Fuentes was appointed to lead this initiative. Despite challenging circumstances at the time, the Spanish operation experienced rapid growth. The company attributes this success to its established expertise and robust business model.

Alban Bérard, CEO of Vinatis, emphasizes that their mission is to make wine accessible to everyone. He points out that their commitment to quality service, a wide product range, and fast shipping has been recognized by both customers and the press. Bérard states that Vinatis aims to demystify wine culture and offer carefully selected products at fair prices.

Vinatis has received several accolades for its work. It was named Best Online Wine Store by Le Figaro and was recognized by Capital Magazine for excellence in e-commerce. The company’s international presence now includes Spain, Portugal, the United Kingdom, Germany, Italy, and the Netherlands. According to company representatives, further expansion into new markets is planned for the coming months.

Vinatis’s growth reflects broader trends in how consumers purchase wine and spirits online. The company’s strategy focuses on combining a large selection with reliable service and competitive pricing. As it continues to expand across Europe under the Castel Group umbrella, Vinatis is positioned to remain a key player in the evolving landscape of online wine retailing.