Champagne Shipments to U.S. Fall Slightly in 2025 but Market Remains World’s Largest Export Destination

2026-04-10

Moët Hennessy brands dominate American sales as sparkling wine demand stays strong despite overall wine slowdown

Champagne shipments to the United States declined slightly in 2025, reaching 24.6 million bottles, or about 2.1 million cases, according to data released by the Comité Champagne. Despite the decrease, the U.S. continues to be the largest export market for Champagne worldwide. The global market also saw a modest drop, with total shipments falling 2% to 266 million bottles, equivalent to 22 million cases. Exports made up 57% of all Champagne shipped last year.

The Brut style remains the dominant segment in Champagne, representing approximately 77% of global shipments. Rosé Champagne follows as the second-largest subcategory, accounting for 11%. These figures reflect ongoing consumer preferences for traditional styles within the sparkling wine category.

In the U.S., Moët Hennessy’s brands Veuve Clicquot and Moët & Chandon continue to lead the market. According to Impact Databank, these two labels together make up 65% of the roughly 1.5-million-case Champagne market in the country. Their strong presence highlights the continued demand for established luxury brands among American consumers.

The broader sparkling wine category has shown resilience despite a general slowdown in wine sales across the U.S. Wayne Chaplin, CEO of Southern Glazer’s Wine & Spirits, noted that demand for sparkling wines—including both Champagne and Prosecco—remains robust. “The sparkling category—whether it’s Champagne or Prosecco—that business is very strong,” Chaplin said in a recent statement.

Industry analysts point to several factors supporting steady interest in sparkling wines. These include increased consumption outside traditional celebratory occasions and a growing trend toward premiumization among wine drinkers. While overall wine consumption in the U.S. has faced headwinds from changing demographics and shifting preferences, sparkling wines have managed to maintain their appeal.

Producers and importers are watching these trends closely as they plan for future growth in the American market. The slight dip in shipments is seen as part of normal fluctuations rather than a sign of weakening demand. Market participants remain optimistic about the long-term prospects for Champagne and other sparkling wines in the U.S., citing continued consumer enthusiasm and strong brand loyalty as key drivers.

The Comité Champagne and leading industry players are expected to monitor shipment volumes and consumer trends throughout 2026 as they adapt strategies to maintain momentum in a competitive global market.