Stefano Vaccari Hails EU Wine Package as Turning Point for Producers

The European Parliament has approved a new wine package with broad support, aiming to strengthen the wine sector and protect farmers facing ongoing challenges. The vote took place in Brussels, following months of negotiations and input from industry associations and national parliaments, including Italy’s. Stefano Vaccari, a Democratic Party deputy from Modena and member of the Agriculture Committee in the Italian Chamber of Deputies, highlighted the significance of the decision for producers, especially those in regions known for Lambrusco.

The package extends promotional programs for wine up to nine years, with funding reaching as high as 80%. It also simplifies access for small producers and includes wine tourism among eligible activities. These measures are designed to support rural communities and local economies that depend on viticulture. The changes come at a time when the sector is experiencing a decline in consumption, overproduction, shifting consumer preferences, visible impacts from climate change, and reduced exports.

The European Commission first presented the package in March last year. It amends the Common Market Organization, Strategic Plans under the Common Agricultural Policy (CAP), and regulations on aromatized wine products. The reforms are intended to address structural problems in the industry by providing more flexible tools for adaptation and growth.

One of the key elements is greater harmonization of labeling rules, particularly for low-alcohol wines. This aims to provide clearer information for consumers and more legal certainty for producers. The new rules are expected to help producers innovate while maintaining high standards of transparency.

Vaccari emphasized that the Democratic Party, together with the Socialists and Democrats group in the European Parliament, supported a balanced approach. Their goal was to encourage innovation and market adaptation without leaving traditional winegrowers behind. The package also strengthens promotion efforts and export opportunities while offering better protection against unfair commercial practices.

The approval of this package signals Europe’s commitment to investing in the future of its wine sector, which remains a strategic part of both agriculture and cultural heritage across the continent. For Italian regions like Emilia-Romagna, where Lambrusco is produced, these measures are seen as vital for sustaining local economies and preserving longstanding traditions. The reforms will now move forward to implementation stages across member states.