Burgundy Wine Exports Surge 5.6% in 2025 Despite Second Lowest Harvest in 15 Years

2025-10-23

Record €951 million turnover and strong U.S. demand offset lower yields and global economic uncertainty for Burgundy producers

Burgundy wines are navigating a complex market in 2025, marked by both challenges and opportunities. Despite an unstable global economy and a decrease in overall demand, Burgundy producers have managed to maintain their position. The 2024-2025 harvest yielded just over 1.2 million hectoliters, which translates to more than 161 million bottles. This is the second lowest volume in the past 15 years, only higher than the 2021 harvest. However, after two abundant years in 2022 and 2023, stock levels remain sufficient to meet current demand.

The 2024 vintage saw a slowdown in sales compared to previous years. Bottled wine sales from estates increased by 2% over the previous campaign, but sales of grapes and must dropped by 36.6%, now making up 29% of total volumes. Estate-held stocks fell by nearly 15% compared to last year, but overall inventories are still almost 6% above the five-year average. Including commercial stocks, Burgundy’s total inventory as of July 2025 is up by just over 6% compared to the average of the last five campaigns.

Bulk wine transactions have decreased due to the limited harvest, reaching 730,000 hectoliters. Only about three-quarters of this volume comes from the 2024 vintage. The previous year’s vintage, 2023, accounted for a record share—40% of bulk transactions—helping to offset lower quantities from the latest harvest. This was especially true for appellations like Chablis, Mâcon, and Bourgogne, where significant reserves from 2023 were available.

In France, domestic consumption of Burgundy wines remains stable among consumers with strong purchasing power. In large-scale retail channels, volumes increased by 0.7% and revenue by 0.4% over the first eight months of the current campaign compared to last year. Growth was driven by branded wines and private labels, with most purchases made below the average price point. White Bourgogne, Chablis, and Petit Chablis are among the most popular appellations in stores. Crémant de Bourgogne continues its upward trend with a 3.7% increase in volume and a 4.6% rise in revenue.

Export markets have shown resilience despite ongoing tariff tensions. In the first seven months of 2025, Burgundy exported more than 57 million bottles—a rise of 5.6%—and reached a record turnover of €951 million, up by nearly 3%. The strongest growth came from white AOC Bourgogne (up 7.2%), Chablis (up 9.5%), and Mâcon blanc (up 10%). Crémant de Bourgogne exports also grew by almost 10%.

The United States remains Burgundy’s top export market despite new tariffs of 15%. Sales to the U.S. increased by more than 22%, thanks to targeted marketing strategies and strong demand for premium wines. The United Kingdom holds its position as the second largest market for Burgundy wines. Canada, Belgium, and Sweden follow closely behind; notably, Sweden has recently overtaken Japan as Burgundy’s fourth largest export destination.

Producers are working to diversify their markets in response to shifting global demand and trade barriers. While traditional markets like Japan have seen some decline, focused efforts on North America and Scandinavia have helped offset these losses. Appellations such as Chablis, Bourgogne, and Mâcon have benefited from this approach.

Overall, Burgundy’s wine sector is adapting to a changing landscape with careful management of stocks and strategic export initiatives. While lower yields in recent vintages have slowed some sales channels, strong performance in key international markets continues to support the region’s reputation for quality and resilience.